The taste of poetry borne of its own fragrance,
a line of citrus unfurls sweetly over the tongue through the senses
connecting the intoxicating language of place and time
Scent, not taste, evokes memory. What memory do you have that’s attached to the scent of a particular food? The earthy, spiciness of baked pies at your grandparents’ house? The intoxicating scent of freshly baked bread in your own kitchen? The shared experience of rich, sugary cookies you bake with friends at an exchange?
The pleasure of French press coffee has taken on new meaning for me as I have placed it in my diet exclusively on the weekend. On Sat morning, the anticipation of dark roast sets the stage for the scent that’s activated while the beans are grinding and the coffee is steeping, then adds to the pleasure of sipping it. Scent goes directly to the brain’s smell center, known as the olfactory bulb, triggering detailed memories of time and place.
Remembering that scent evokes memory, the way to seed a permanent association to you with friends and business associates is through a gift that etches you indelibly in your recipients’ minds.
Our guests tell us that one of the most notable pleasures of Essential Douglas Fir Shortbread™ is how the scents of fir and lemon linger in the nose and on the palate. Another striking feature is the shortbread’s tender, luscious texture.
Wouldn’t you love these qualities be those that attach you to your relationships with the people you care most about?
The Dec order window for Essential Douglas Fir Shortbread™ and both varieties of Essential Panettone™ opens this weekend and runs through Sat, 4-Dec. Second-day shipping for both products will be no later than the 13th – 15th of Dec – well in advance of Christmas. If you live in Oregon and prefer to forego the delivery charge, please note that you may pick your order up. Simply email me directly with your order details, and I’ll bill you from Square’s secure website.
Know that we do have a sense of humor at Essential Confection. If you’d like a break from the planning and stressing and cooking, have a look at our blooper reel here. The third time was not quite the charm. I consider the error a sign of the time. The finished video with our new branding is here.
May the simple pleasures of appreciation and gratitude be yours this season – however you celebrate.
#EssentialConfection #EssentialDouglasFirShortbread #EssentialPanettone