Over millennia story telling has become a hard-wired feature of our consciousness. As a child, the master story tellers of Disney educated me on ideas and concepts beyond my young worldview. Each visual story elevated my understanding of what life was like and how I could imagine my future.

Features of the panettone origin story in Milan, Italy appeal to the scientific aspect of my brain as it relates to product development. Maximizing textural development by pushing sourdough starter to its limits lures me suggestively into the personal challenge of accomplishing it.

Essential Panettone has no commercial yeast. Its ethereal texture arises exclusively from the simplest combination of flour, water, the wild yeasts present in the atmosphere and the good bacteria that is inherent to us all.

The simplicity of those early stories still has great appeal for me, though the vehicle for my communicating them has taken a new turn toward the visual medium of video.

This is one small piece of the story of the finest quality panettone: Essential Panettone Artisan Milanese, and this season’s debut, Essential Panettone Northwest – each in a half-kilo size.

Italian Christmas cake on wooden table. Homemade Panettone

The Essential Panettone order window – 3 weeks only – opens on 23-Oct.

Please join us.

www.EssentialConfection.com

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